{"id":14912,"date":"2021-10-14T13:05:51","date_gmt":"2021-10-14T11:05:51","guid":{"rendered":"https:\/\/www.max-it.de\/programme-planning\/"},"modified":"2026-06-22T14:51:52","modified_gmt":"2026-06-22T12:51:52","slug":"programme-planning","status":"publish","type":"page","link":"https:\/\/www.max-it.de\/en\/broadcast\/programme-planning\/","title":{"rendered":"Programme planning"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"14912\" class=\"elementor elementor-14912 elementor-1308\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6d80220 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d80220\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cd81025\" data-id=\"cd81025\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c272bec ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"c272bec\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Comprehensive planning convenience in programme planning <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-02d1ae1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"02d1ae1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-63f9fd4\" data-id=\"63f9fd4\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1e2a30f ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"1e2a30f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Based on the programme schedule, the programme plan is rolled out on a weekly or annual basis and then populated with specific content from the content pool. The synergistic use of metadata is once again the focus. Repeats are created automatically. Content items can already be managed for programmes. Programme plans can be created in various variants. From programme planning, programme publication takes place, for example, to the press, internet portals or the EPG.      <\/p><p>Editorial and technical checks and the approval of programmes are also carried out here. Throughout the entire planning process, the user is supported in implementing programme changes that arise due to changing topicality \u2013 before and after programme publication and up to broadcast on the day of transmission. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7291fe1\" data-id=\"7291fe1\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d593f17 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"d593f17\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Functional highlights of programme planning<\/strong><\/p><ul><li>Convenient multi-channel planning<\/li><li>Graphical display of the programme plan in the schedule<\/li><li>Convenient functions for mass editing<\/li><li>Planning programme slots for series, serials and regular programmes<\/li><li>High-gloss report of the graphical programme plan<\/li><li>Variant planning \u2013 for special programming, e.g. on public holidays or during major sporting events<\/li><li>Parallel display of multiple programmes\/channels \u2013 including for competitor monitoring<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-825c104 elementor-align-right ob-has-background-overlay elementor-widget elementor-widget-button\" data-id=\"825c104\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_butterbutton_use_it&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.max-it.de\/en\/programme-and-broadcast-scheduling\/#hightlights-ps\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">more functional highlights<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-dce-background-overlay-color=\"#FFFFFF\" data-dce-background-image-url=\"https:\/\/www.max-it.de\/wp-content\/uploads\/2021\/12\/module-programmplanung-sendeplanung-scaled.jpeg\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c62eb0d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c62eb0d\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_ob_glider_is_slider&quot;:&quot;no&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c445f8\" data-id=\"5c445f8\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;_ob_column_hoveranimator&quot;:&quot;no&quot;,&quot;_ob_column_has_pseudo&quot;:&quot;no&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8778323 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-heading\" data-id=\"8778323\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_harakiri_text_clip&quot;:&quot;none&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Modules for programme and broadcast planning<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1ff1a58 ob-harakiri-inherit ob-has-background-overlay elementor-widget elementor-widget-text-editor\" data-id=\"1ff1a58\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_ob_use_harakiri&quot;:&quot;yes&quot;,&quot;_ob_harakiri_writing_mode&quot;:&quot;inherit&quot;,&quot;_ob_postman_use&quot;:&quot;no&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">Discover your options with our modules<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8b7a6a e-transform ob-has-background-overlay elementor-widget elementor-widget-global elementor-global-1794 elementor-widget-hotspot\" data-id=\"c8b7a6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;hotspot&quot;:[{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;Schemaplanung&lt;\\\/h4&gt;&lt;p&gt;Mit der Schemaplanung erfolgt die strategische Programmgestaltung im Planungsprozess, mit dem Programmschema bekommt die Programmplatz-Besetzung ein Gesicht \\u2013 inklusive Planspielen mit Varianten.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:39,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:14,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;top&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/schemaplanung\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;a32520d&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;_id&quot;:&quot;d39de63&quot;,&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;&lt;span style=\\&quot;font-size: 20.8px;\\&quot;&gt;Sendeleistungsplan&lt;\\\/span&gt;&lt;\\\/h4&gt;&lt;p&gt;Aus dem Programmschema resultiert der Sendeleistungsplan, der aus Sendezeit und -volumen den Programmbedarf ermittelt, aus dem sich wiederum Produktions- und Finanzmittel ableiten lassen.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:87,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:28,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;top&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/sendeleistungsplan\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;Programmplanung&lt;\\\/h4&gt;&lt;p&gt;In der Programmplanung erfolgt der Planungsprozess vom initialen Schema bis hin zum finalen Sendeablauf am Sendetag \\u2013 inklusive zahlreicher, leistungsf\\u00e4higer Planungsfunktionen.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:14,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:51,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;top&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/programmplanung-modul\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;3761af7&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;Contentpool&lt;\\\/h4&gt;&lt;p&gt;Weit mehr als nur ein klassisches Archiv: Im Contentpool werden alle Programminhalte und deren Metadaten verwaltet \\u2013 sowohl f\\u00fcr den Einsatz im linearen TV als auch f\\u00fcr den nonlinearen Einsatz in Onlineplattformen wie Mediathek oder Channels.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:59,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;top&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/contentpool\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;b5ace1e&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;Trailerplanung&lt;\\\/h4&gt;&lt;p&gt;Das Tool f\\u00fcr die Planung von Programm\\u00fcberleitungen ist die Trailerplanung, mit der Trailer, Teaser, Spots als auch Werbung f\\u00fcr einen l\\u00fcckenlosen Sendeablauf eingeplant werden k\\u00f6nnen.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:17,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:80,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;bottom&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/trailerplanung\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;48480e0&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;Materiallogistik&lt;\\\/h4&gt;&lt;p&gt;Sendematerial vorhanden, gepr\\u00fcft und f\\u00fcr gut befunden: Per Schnittstelle ist die Materiallogistik mit dem Videoserver verbunden, pr\\u00fcft die Verf\\u00fcgbarkeit und die Sendef\\u00e4higkeit des Sendematerials und hilft damit den Sendebetriebs reibungslos zu gestalten.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:84,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:97,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;bottom&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/materiallogistik\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;2fbc857&quot;,&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:102,&quot;sizes&quot;:[]},&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;Sendefeinplanung&lt;\\\/h4&gt;&lt;p&gt;In der Sendefeinplanung findet die sekunden- und framegenaue Vorbereitung des Sendetages mit allen Sendungen, Programm\\u00fcberleitungen und Sendeelementen statt \\u2013 und fertig ist die Playlist f\\u00fcr die Sendeautomation.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:60,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:93,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;bottom&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/sendefeinplanung\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;1674d73&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;GfK-Anbindung&lt;\\\/h4&gt;&lt;p&gt;Nichts ist wichtiger als die t\\u00e4glichen Quoten: Mit der GfK-Anbindung gelingt die t\\u00e4gliche, hochautomatisierte Zulieferung des GfK-konformen Sendeprotokolls als auch der R\\u00fccklauf der GfK-Einschaltquoten in die Programmplanung.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:100,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;bottom&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/gfk-anbindung\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;08f5c9c&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;VoD-Planung&lt;\\\/h4&gt;&lt;p&gt;Dank der VoD-Planung gelingt die Planung und Steuerung der Onlineangebote wie Mediathek, Livestream oder Eventchannels. Alles unter Ber\\u00fccksichtigung von Online-Rechten und Lizenzinformationen.&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:90,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:62,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;top&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/vod-planung\\\/&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;dd5edc4&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}},{&quot;hotspot_custom_size&quot;:&quot;&quot;,&quot;hotspot_tooltip_content&quot;:&quot;&lt;h4&gt;Pressemodul&lt;\\\/h4&gt;&lt;p&gt;Die Programmpublikation erfolgt aus dem Pressemodul, indem sich Publikationstexte synergetisch generieren lassen. Einfach in der Texterstellung, mehrfach in der Textnutzung und geeignet f\\u00fcr zahlreiche Publikationskan\\u00e4le.\\u00a0&lt;\\\/p&gt;&quot;,&quot;hotspot_offset_x&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:55,&quot;sizes&quot;:[]},&quot;hotspot_offset_y&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:32,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_position&quot;:&quot;yes&quot;,&quot;hotspot_position&quot;:&quot;top&quot;,&quot;hotspot_tooltip_text_wrap&quot;:&quot;yes&quot;,&quot;hotspot_link&quot;:{&quot;url&quot;:&quot;https:\\\/\\\/www.max-it.de\\\/broadcast\\\/pressemodul&quot;,&quot;is_external&quot;:&quot;&quot;,&quot;nofollow&quot;:&quot;&quot;,&quot;custom_attributes&quot;:&quot;&quot;},&quot;hotspot_tooltip_width&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:450,&quot;sizes&quot;:[]},&quot;_id&quot;:&quot;ead39fe&quot;,&quot;__dynamic__&quot;:null,&quot;hotspot_label&quot;:&quot;&quot;,&quot;hotspot_icon&quot;:{&quot;value&quot;:&quot;&quot;,&quot;library&quot;:&quot;&quot;},&quot;hotspot_icon_position&quot;:null,&quot;hotspot_icon_spacing&quot;:null,&quot;hotspot_width&quot;:null,&quot;hotspot_height&quot;:null,&quot;hotspot_horizontal&quot;:&quot;left&quot;,&quot;hotspot_offset_x_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_x_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_vertical&quot;:&quot;top&quot;,&quot;hotspot_offset_y_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_offset_y_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_position_tablet&quot;:&quot;&quot;,&quot;hotspot_position_mobile&quot;:&quot;&quot;,&quot;hotspot_tooltip_width_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;hotspot_tooltip_width_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}],&quot;tooltip_trigger&quot;:&quot;mouseenter&quot;,&quot;_transform_scale_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.6,&quot;sizes&quot;:[]},&quot;tooltip_position&quot;:&quot;top&quot;,&quot;tooltip_animation&quot;:&quot;e-hotspot--fade-in-out&quot;,&quot;_ob_widget_stalker_use&quot;:&quot;no&quot;,&quot;_transform_scale_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_ob_poopart_use&quot;:&quot;yes&quot;,&quot;_ob_shadough_use&quot;:&quot;no&quot;,&quot;_ob_allow_hoveranimator&quot;:&quot;no&quot;}\" data-widget_type=\"hotspot.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"850\" height=\"994\" src=\"https:\/\/www.max-it.de\/wp-content\/uploads\/2022\/11\/program-sendeplanung-module-contentzentriert.png\" class=\"attachment-full size-full wp-image-10412\" alt=\"\" srcset=\"https:\/\/www.max-it.de\/wp-content\/uploads\/2022\/11\/program-sendeplanung-module-contentzentriert.png 850w, https:\/\/www.max-it.de\/wp-content\/uploads\/2022\/11\/program-sendeplanung-module-contentzentriert-257x300.png 257w, https:\/\/www.max-it.de\/wp-content\/uploads\/2022\/11\/program-sendeplanung-module-contentzentriert-768x898.png 768w, https:\/\/www.max-it.de\/wp-content\/uploads\/2022\/11\/program-sendeplanung-module-contentzentriert-10x12.png 10w\" sizes=\"(max-width: 850px) 100vw, 850px\" \/>\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-a32520d  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/schemaplanung\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>Schemaplanung<\/h4><p>Mit der Schemaplanung erfolgt die strategische Programmgestaltung im Planungsprozess, mit dem Programmschema bekommt die Programmplatz-Besetzung ein Gesicht \u2013 inklusive Planspielen mit Varianten.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-d39de63  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/sendeleistungsplan\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4><span style=\"font-size: 20.8px;\">Sendeleistungsplan<\/span><\/h4><p>Aus dem Programmschema resultiert der Sendeleistungsplan, der aus Sendezeit und -volumen den Programmbedarf ermittelt, aus dem sich wiederum Produktions- und Finanzmittel ableiten lassen.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-3761af7  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/programmplanung-modul\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>Programmplanung<\/h4><p>In der Programmplanung erfolgt der Planungsprozess vom initialen Schema bis hin zum finalen Sendeablauf am Sendetag \u2013 inklusive zahlreicher, leistungsf\u00e4higer Planungsfunktionen.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-b5ace1e  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/contentpool\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>Contentpool<\/h4><p>Weit mehr als nur ein klassisches Archiv: Im Contentpool werden alle Programminhalte und deren Metadaten verwaltet \u2013 sowohl f\u00fcr den Einsatz im linearen TV als auch f\u00fcr den nonlinearen Einsatz in Onlineplattformen wie Mediathek oder Channels.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-48480e0  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/trailerplanung\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>Trailerplanung<\/h4><p>Das Tool f\u00fcr die Planung von Programm\u00fcberleitungen ist die Trailerplanung, mit der Trailer, Teaser, Spots als auch Werbung f\u00fcr einen l\u00fcckenlosen Sendeablauf eingeplant werden k\u00f6nnen.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-2fbc857  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/materiallogistik\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>Materiallogistik<\/h4><p>Sendematerial vorhanden, gepr\u00fcft und f\u00fcr gut befunden: Per Schnittstelle ist die Materiallogistik mit dem Videoserver verbunden, pr\u00fcft die Verf\u00fcgbarkeit und die Sendef\u00e4higkeit des Sendematerials und hilft damit den Sendebetriebs reibungslos zu gestalten.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-1674d73  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/sendefeinplanung\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>Sendefeinplanung<\/h4><p>In der Sendefeinplanung findet die sekunden- und framegenaue Vorbereitung des Sendetages mit allen Sendungen, Programm\u00fcberleitungen und Sendeelementen statt \u2013 und fertig ist die Playlist f\u00fcr die Sendeautomation.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-08f5c9c  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/gfk-anbindung\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>GfK-Anbindung<\/h4><p>Nichts ist wichtiger als die t\u00e4glichen Quoten: Mit der GfK-Anbindung gelingt die t\u00e4gliche, hochautomatisierte Zulieferung des GfK-konformen Sendeprotokolls als auch der R\u00fccklauf der GfK-Einschaltquoten in die Programmplanung.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-dd5edc4  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/vod-planung\/\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>VoD-Planung<\/h4><p>Dank der VoD-Planung gelingt die Planung und Steuerung der Onlineangebote wie Mediathek, Livestream oder Eventchannels. Alles unter Ber\u00fccksichtigung von Online-Rechten und Lizenzinformationen.<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<a class=\"e-hotspot elementor-repeater-item-ead39fe  e-hotspot--position-left e-hotspot--position-top e-hotspot--link  e-hotspot--circle\" href=\"https:\/\/www.max-it.de\/broadcast\/pressemodul\">\n\n\t\t\t\t\t\t\t\t<div class=\"e-hotspot__button e-hotspot--expand\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__outer-circle\"><\/div>\n\t\t\t\t\t\t<div class=\"e-hotspot__inner-circle\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"e-hotspot__tooltip  e-hotspot--tooltip-position e-hotspot--fade-in-out \" >\n\t\t\t\t\t\t<h4>Pressemodul<\/h4><p>Die Programmpublikation erfolgt aus dem Pressemodul, indem sich Publikationstexte synergetisch generieren lassen. Einfach in der Texterstellung, mehrfach in der Textnutzung und geeignet f\u00fcr zahlreiche Publikationskan\u00e4le.\u00a0<\/p>\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\n\t\t\t<\/a>\n\n\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Comprehensive planning convenience in programme planning Based on the programme schedule, the programme plan is rolled out on a weekly or annual basis and then populated with specific content from the content pool. The synergistic use of metadata is once again the focus. Repeats are created automatically. Content items can already be managed for programmes. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":14913,"parent":15024,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-14912","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Programme planning: comprehensive planning convenience | m.a.x. it | m.a.x. it<\/title>\n<meta name=\"description\" content=\"In programme planning, the planning process runs from the initial schedule through to the final broadcast rundown on the day of transmission.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.max-it.de\/en\/broadcast\/programme-planning\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta 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